From Content to Community
We Elevate Your Digital Presence, Bringing Your Vision to Reality.
Services
Copywriting:
We provide professional copywriting services backed by 9+ years of blockchain expertise and a proven track record of driving growth and success. Our deep industry knowledge ensures clear, engaging messaging that resonates with investors, partners and communities.
Social Media Content:
Transform your digital presence with
high-impact content and creative
strategies that deliver – powered by a
team with grit.
Social Media Management:
You’re busy, we get it. Let us handle your social media so you can focus on what you do best! We ensure your brand stays active, engaging, and strategically positioned to grow, developing a social content calendar with a consistent posting schedule to gain favour with platform algorithms.
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Community Management:
From Discord and Telegram to social platforms, we provide hands-on community management. We ensure your brand voice comes throughh consistently, nuture authentic interactions, and help your community grow into an active, positive hub arround your project.
Video Production & Editing:
Whether producing promotional videos or transforming raw footage into engaging, shareable content, we ensure your visuals are professional and built for impact.
Public & Investor Relations:
Scaling up means new audiences, new challenges and calls for new ways of communicating. With experience in regulated industries and publicly traded companies, our team can advise on or create content and strategies aimed at discerning audiences in earned media and capital markets. We can ensure smooth and productive communication, as well as provide templates and guidance for crisis or urgent communications.
Consulting:
We tailor our consulting engagements to align with your needs, balancing our expertise with your budget and priorities for maximum impact. We’ve worked with 60+ projects, ranging from conception all the way through to public launch.
Clients
Prestigious organizations that use our services
Testimonials
“BN Creatives has been a strong partner of Tetra, helping us on both social media and video production fronts. Bobby, Nicolle & Flo are absolute pros, who communicate proactively and always strive to exceed our high expectations”
“BN Creatives was able to dive right into the work we needed them to do and produced incredible results. Our work is very technical, and they were able to bring the expertise we needed to get the job done. They require very little direction and feel like an extension of our organization. I look forward to continuing to work with them to help elevate our advocacy efforts”
“Working with BN Creatives has been a fantastic experience. Their team consistently delivers high-quality social media and video content that captures our brand perfectly. They’re professional, creative, and always make sure every piece of content drives engagement and tells our story the right way.“
“BN Creatives integrated seamlessly with our team at Hestia. Their ability to handle highly technical subject matter and transform it into compelling content really sets them apart. The entire team goes above and beyond in every project, delivering results that have helped increase our visibility. They’re a trusted extension of our organization, and we couldn’t be happier.“
“Our experience with BN Creatives has been exceptional from the very beginning. They went above and beyond to learn about our products and our company which allowed them to represent us effectively online with very little need for extra input or direction. They have done their own research and have extensive knowledge in the industry that allows them to create relevant and interesting content for viewers. BN Creatives understands our goals and have helped us build a much stronger digital image.“
“BN Creatives’ professional team’s ability to help target the right audience is particularly impressive. With so much noise on Twitter, it can be difficult to stand out from the crowd and reach the people who are most likely to engage with your content. However, BN Creatives’ services have helped us achieve the visibility we wanted and to overcome the challenge of connecting with the right audiences. We highly recommend trying BN Creatives for any business looking to grow.”
“BN Creatives, Flo and Bobby have been amazing partners! From helping manage digital presence to surfacing opportunities and helping Blockscope have a larger presence in the Web3 community in Canada, they have been a great team to collaborate with!”
“Flo and Bobby were a true pleasure to work with on the Helios Whitepaper. Quick and professional. Fun, insightful and knowledgeable. We highly recommend BN Creatives!”
“Working with the Blockchain North team has been an absolute pleasure.
Their marketing team crafts content that resonates, connects, and cuts through the noise – sharp storytelling that captures both heart and strategy.
Their design team delivers visuals that are on-brand, cohesive, and communicate clearly, elevating every campaign.
Beyond the quality of work, they’re simply a joy to collaborate with. Creative, focused, and genuinely invested in our success.
They’ve gone far beyond just marketing support, they’ve been true champions and supporters of dolphinze, helping us amplify our voice and vision.”
About Us
BN Creatives offers a whole suite of digital marketing services “from content to community”, with an emphasis on blockchain & tech startups, not for profits and thought-leadership. We amplify your voice, elevate your brand and convert.
Our team brings together three decades of combined expertise in content production, including the production and editing of multiple publications, websites, white papers, pich decks and social media campaigns, many high-level interviews, and specialized consulting for over 50 tech startups.
Our diverse background in new media, journalism, television production, professional copywriting, and strategic marketing enriches our approach, ensuring each project benefits from a depth of knowledge and a breadth of experience.
At the core of our services is a steadfast commitment to your success, ensuring that we not only meet but exceed the expectations set for us, aligning with your best interests at every turn.
We walk the talk and have your best interest at heart.
For more information, see our client testimonials below or contact us today.
Your Project Team
Florent "Flo" Thévenin
Founder & CEO + Podcast Host
As a professional communicator, leader, and entrepreneur, Flo has been producing multimedia projects globally since 2008.
In 2017, he co-created TheFutureEconomy.ca, a notable Canadian-focused site featuring leader interviews on the future economy, and built an influential national network and social media following in the process. For a decade prior, Flo produced high-profile investment profiles in Africa, the Middle East, Southeast Asia, and eventually in Canada, where he also organized three high-level conferences in Alberta.
Fluent in four languages, Flo has lived and worked in 12 countries and three Canadian provinces (AB, BC, QC). He has conducted over 1,500 top-level leader interviews across Canada and globally. In 2021, he founded BN Creatives, leveraging his extensive digital marketing and thought-leadership expertise along with his own Canadian influencer profile. Combining his passion for creative content, advocacy, technology, and blockchain, Flo—also the founder of Blockchain North, Canada’s first blockchain-focused media company—helps leaders elevate their online presence and ultimately grow their business.
Bobby Barone
Managing Director
Bobby Barone is a seasoned consultant and copywriter with over eight years of experience in blockchain. He has supported more than 50 blockchain startups, helping clients raise over $100 million through strategic project development, marketing, and content creation.
A former Financial Securities Advisor and CFA Level II Candidate, Bobby transitioned to the blockchain sector in 2016, co-founding Canadian Cryptocurrency Consulting (C3), a firm dedicated to helping innovative Web3 projects grow. He has authored over 17 white papers and contributed to a wide range of investor materials, including pitch decks, token models, and go-to-market strategies.
Bobby has worked with some of Canada’s leading blockchain companies, startups, and industry lobbies—helping shape the narrative around digital asset adoption, decentralized finance (DeFi), NFTs, and tokenization. His expertise spans copywriting, business development, token sale promotion, project management, social media, and community engagement.
Arathy Augusthy
Marketing Manager
Dynamic marketing and content strategist, Arathy, has more than six years of experience in content development, research, and corporate communications. With a Master’s in International Relations and an Economics, History, and Sociology trio, her multidisciplinary approach helps her view work through different lenses—captivating audiences by transforming complex concepts into easy-to-understand stories.
With hundreds of published pieces on topics spanning blockchain, crypto, technology, and startups, Arathy specializes in developing SEO-driven content strategies, optimizing digital campaigns, and enhancing brand visibility across channels. Her marketing approach is rooted in research, performance metrics, and user behavior insights—leveraging tools to drive measurable results.
Arathy employs a results-driven lens to digital marketing strategy, brand positioning, campaign execution, and audience engagement. She is known to balance analytical reasoning with out-of-the-box creativity and accomplishes business objectives while growing and shaping brand stories and identities.
Pak San Fung
Video Manager
Pak has been video editing since he was 11 years old. Passionate about telling stories and making your message hit, he expertly wields the digital tools to edit compelling and captivating content. His work spans from short films, social media content and corporate video. Notable experiences prior to joining the Blockchain North Team include editing entertainment news videos for the YouTube channel Screen Rant and completing a Film & Media degree from Queen’s University.
As well, Pak is a believer in blockchain technology and an investor in various cryptocurrencies. His personal favourites are Bitcoin, Solana, Shiba Inu and Quant.
Steven Allison
Marketing Consultant
Steven is a versatile marketing professional with over a decade of experience in content strategy, digital campaigns, and project management. With degrees in History and Geography from the University of California, Santa Cruz and San Diego State University, he takes an informed mixed methods approach to analyzing and executing marketing campaigns. He grew brands in fine food and global event management before entering Bitcoin and crypto in 2020.
He led marketing and communications at Nasdaq-listed Bitcoin mining companies Argo Blockchain and Bitfarms, where he helped drive audience engagement across YouTube, X, and LinkedIn, as well as supporting major milestones including IPO listings and data center ribbon cuttings. He also worked with Anomaly, a cross-platform gaming studio deployed on chains like Ton, Avalanche and Aptos.
Steven brings a mix of strategic vision and hands-on execution, crafting campaigns that translate complex ideas into clear, engaging stories. In addition to blockchain marketing, he’s passionate about history, languages, and exploring the intersection of technology and culture.
Mark Sison
Virtual Assistant
Mark is a highly skilled virtual assistant with five years of experience streamlining operations and boosting productivity for businesses. His expertise lies in meticulous administrative support and efficient project management, ensuring seamless workflows and on-time delivery. He is adept at scheduling, communication, and data management.
Adam Wells
Graphic Designer
Adam brings several years of creative content experience to Blockchain North, supporting initiatives that promote blockchain awareness and innovation across Canada. His work spans video editing, social media content, template design, and branding. He has collaborated with university blockchain clubs and a wide range of Web3 clients to enhance their digital presence and community engagement.
Currently an accounting student at the University of Calgary and an intern at Deloitte, Adam combines his knowledge of finance, business, and technology with his creative expertise to deliver impactful communication strategies for the blockchain ecosystem.
